

This will only be possible after your channel has been live for 30 days and you have your first 100 subscribers under your belt.

Set a custom URL for your channel so that it’s easily recognizable.Try updating your header banner image, profile image, video watermark, and page style to reflect your brand’s identity.Customize: It’s also worth mentioning that the videos offered, design, colors, and user friendliness of your channel page can have a huge impact on the user experience.A playlist will autoplay one video after another, allowing viewers to see other videos similar to what originally sparked their interests. Playlists: When you start accumulating a variety of videos on your channel, it’s worthwhile to sort them into playlists.Giving viewers quick access is a great way to drive traffic and conversions off of YouTube.

Next, make sure to include a link to your website as well as any other social media accounts that your business is active on.Keep in mind that channels show up in YouTube searches the same way that videos do, so SEO tactics like this will make a big difference. Start with a short description of your business and make sure that it’s filled with highly relevant keywords.About Page: Your channel’s About page is your opportunity to describe your business, your offerings, and places that viewers can connect with your team.Below are a few search engine optimization (SEO) tips and general YouTube best practices to help your channel thrive.īefore producing tons of awesome video content for your clients and customers, make sure that your YouTube channel is fully optimized for SEO. Let’s dive into a few ways to construct and maintain your channel, ultimately providing a lot of value to your business. But when there are tens of billions of videos for YouTube viewers to choose from, how are we supposed to get noticed by our audience? What separates YouTube from the pack of social media sites is its focus on long-form video content that can be referenced and reused for years to come.
